Skip to content
The Miami Effectby Rose

For beauty entrepreneurs

Build the business behind the craft

1:1 coaching and in-person PMU training for lash, brow and PMU artists who want a clearer path forward. Results vary; no income is guaranteed — this is guidance, not a promise.

5.0 · 301 Google reviews · verified Aug 2026
Rose, founder of The Miami Effect, discussing business strategy in her studio

Rose built a fully-booked, one-client-at-a-time studio from scratch, and she coaches other beauty entrepreneurs on the systems, pricing and craft decisions that got her there. This page is for artists and studio owners, not for beauty-service clients — a different audience with different questions.

1:1 coaching is ongoing support: pricing your services with confidence, structuring your calendar, and making decisions about your brand without guessing. In-person PMU training is hands-on: technique, hand positioning and the small studio habits that are hard to learn from a video course alone.

Neither offer comes with a promise of income. Results vary; no income is guaranteed — what you get is direct, honest guidance from someone who has actually run the business, applied to your specific situation in a free strategy call first.

If you'd rather explore at your own pace before a call, the Stan store carries digital guides, templates and free lead magnets that reflect the same approach. It's a low-commitment way to see whether this style of coaching fits how you like to learn.

Whichever path you choose, it starts the same way: a free strategy call to talk through where your business is today and what would actually move it forward. No scripted pitch, no pressure to buy the most expensive option.

Coaching & training

Coaching & training
ServiceTimePrice
1:1 coaching for beauty entrepreneurs$497
In-person PMU training$1,997

Every price is published. No forms, no “contact for pricing”.

Prefer to start free?

Digital products & free lead magnets

The Stan store carries free lead magnets alongside paid guides and templates — a no-pressure way to try Rose's approach before booking a call.

Visit the Stan store

FAQ

Questions, answered

Booking

Book your free strategy call

Free on-site parking · step-free access · deposits and policies confirmed in the form.

5.0 · 301 Google reviews
Book Call DM